the diner

the dishes

the neon

eats home

Introduced for commercial purposes in the 1930s, neon signs became an integral part of the American landscape. Restaurants, diners and coffee shops alike advertised their culinary specialties, combining the medium and the message in a new art form as viable as painting and sculpture, albeit, for the most part, created anonymously. ice cream neon

pork store neon

tic-tok grill neon

Great exhibition catalog available:

the catalog